Sustaining employee engagement through gamification
Although a concept that developed in 2010, it is only now that the power of gamification is being realised by companies and more importantly HR functions around the world. Why? Gamification is proving to be one of the most effective ways of driving engagement, achievement and productivity among employees in the workplace.
Read more >How employee engagement can transform your business
After years of being dismissed as just a fashionable way of talking about job satisfaction, employee engagement has finally arrived. A tipping point has been reached: there’s now enough serious research out there to convince managers that the engagement concept describes a condition that’s worth striving for - because it creates business value.
Read more >The financial services sector and the problem of trust
What is the big issue for financial services brands? As a brand consultancy, when we conducted a straw poll among our clients and contacts in the industry, one word kept coming up: trust, or rather, the lack of it. Trust has taken a massive hit following the credit crunch and ensuing recession, but issues such as high pay, mis-selling, conflicts of interest and short-termism have a much longer history. If lack of trust in financial services companies is so widespread and deep-seated, is there anything individual brands can do about it?
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