The BergHind Joseph Blog

Our blog is designed to provide impartial advice and information, and share what we're thinking, what other creative design agencies may be doing, and what hot topics we are debating in the studio.

If there's a topic you'd like to discuss, or a feature you'd like us to cover please get in touch.

May 2011

31 May 2011 - How can social media and corporate communications work together?

31 May 2011 - How can social media and corporate communications work together?

Type "social media fail" into Google and you get 36.5 million results. Search for "social media succeed" and you get 21 million.

27 May 2011 - Printing series 2: Is digital printing the way forward?

27 May 2011 - Printing series 2: Is digital printing the way forward?

“Everything that can go digital, will go digital and print is no exception”. A famous statement made by Benny Landa, the inventor of digital offset printing and founder of Indigo who are now owned by HP. Many consider Benny to be the father of modern day digital printing and when you consider that he formed Indigo back in 1977, it’s clear to see that he was quite the visionary.

24 May 2011 - The generation gap: strength or weakness? A graduates perspective.

Following on from the recent blog article 'The generation gap: strength or weakness?' I wanted to give my take on it, as a young graphic designer.

There is no doubt about it, the transition between education and the design industry is difficult. Young graphic designers have a constant internal battle of combining their own personal values that they developed at university with the realities of the business world. Being able to reframe these values once in the industry, without losing something along the way is a skill in itself.

20 May 2011 - The generation gap: strength or weakness?

Is design becoming a young person’s game?  I spent an evening last week debating that point with a friend from another agency. His view was that designers who lose touch with the zeitgeist quickly lose their creative cutting edge.

19 May 2011 - Printing Series 1: Is lithographic printing dying out?

The 'death' of lithographic print has been hyped over the last couple of years. But I have to say, this is not my experience.

Never has there been such a diverse range of different kinds of lithographic printing available. With a fantastic range of recycled or FSC paper products and increasing creative print finishes on the market, the consumer is spoilt for choice.