Our blog is designed to provide impartial advice and information, and share what we're thinking, what other creative design agencies may be doing, and what hot topics we are debating in the studio.
If there's a topic you'd like to discuss, or a feature you'd like us to cover please get in touch.April 2011
Everyone likes a good wedding, don’t they? Judging by the hype around the Royal Wedding, even matrimonial scrooges are feeling just a twinge of excitement at the approach of this particular Royal event.
Last week, we talked about that sinking feeling some of us get when we’re asked to write reports, speeches, case-studies - or blogs. In Step 1, you created an A3, free-form mind-map – a one-person brainstorm. Then you drew circles round the most promising topics and sub-topics.
I had mixed emotions about running the Paris marathon, add to the mix the hot sunny weather that the BBC was predicting, it’s the first time I can remember cursing such a forecast…I was just hoping that as it was France, they’d got it wrong. But on arriving in Paris, for once, I accepted the BBC were spot on. Looking at the blue cloudless sky, panic set in.
You want to be your own boss; and you have an idea which you think stands a chance of growing into a real business; however you are afraid because you think you are too young and have not got sufficient knowledge and expertise in running a business.
There’s a glowing white rectangle in the centre of your PC screen. Twenty minutes have passed, and still it contains nothing but a cursor, blinking at you like an evil eye. You try out an intro paragraph and look back at what you’ve written. It doesn’t grab you.
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